TimBiebs doughnut boxes, merchandise being resold online for high prices

In the never-ending craze over the latest must-have item, a cardboard box for doughnuts is selling for a surprising amount of dough.

When restaurant chain Tim Hortons partnered with Canadian pop star Justin Bieber to hawk a spin on the company’s well-known Timbits, few would have predicted the storm of interest currently underway.

Punch in “TimBiebs” on eBay or Facebook Marketplace, and your jaw might drop from sticker shock.

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Prices vary wildly, but it’s not uncommon to see a TimBiebs box of 10 going for triple digits. Some sellers are asking for $20 to $50, while others have priced boxes at $10,000 to an astonishing — and most likely a joke — $100,000.

Timbiebs come in three flavours: chocolate white fudge, sour cream chocolate chip and birthday cake waffle.

Tim Hortons says the collection of flavours were developed by company chef Tallis Voakes and Bieber.

Meanwhile, TimBiebs merchandise — a toque, fanny pack or tote bag — is also selling at large markups. All three are each originally priced at $30.

A quick search on Facebook Marketplace in B.C. shows fanny packs on sale for $40 to $80, with toques going for $30 to $100.

According to Tim Hortons, the partnership was created due to “Justin’s fanatical love of the Tims brand.”

“Doing a Tim Hortons collab has always been a dream of mine,” Bieber is quoted as saying on the company’s website. “I grew up on Tim Hortons and it’s always been something close to my heart.”

© 2021 Global News, a division of Corus Entertainment Inc.

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